How to add Beacon Messages in VirtualCards platform

iBeacon BLE (Bluetooth Low Energy) brings news opportunities for contextualized offers and geofencing features (near the point of sale) with a unique precision for loyalty cards holders.

Beacons give merchants reliable information about clients, helping them to understand how much time have clients spent in their store or for how long they have stayed near specific shelves or products. This data is important for specific targeting. 

Beacons can be an excellent choice to do a cross-sell or up sell using VirtualCards app. Received information can help merchants with the database segmentation in a way so they can offer clients coupons or offers to products of interest - based on spending behavior, previous purchases and preferences. Beacons are the answer to clients’ question: The offers I’m receiving interest me? The sale packages are tailored on my needs? Am I fairly rewarded for my brand loyalty?